For 999 francs you can stay overnight in the Valais holiday resort for an unlimited amount of time

A hotel will soon be opening in Saas-Fee VS with a special subscription model for the winter season. Guests can stay for an unlimited amount of time for a flat rate.

A new hotel concept is being introduced in Saas-Fee VS – with an unusual subscription model. The Revier Mountain Lodge offers guests the opportunity to stay overnight as often as they like throughout the winter season for a one-time payment of 999 francs. “View” first reported on it.

The offer starts on January 22, 2025 and is aimed at price-sensitive guests who want to benefit from the flexibility and favorable conditions. The subscription model allows guests to book a double room in the Smart Cabin category, whereby the second bed can be used at no additional cost.

There are restrictions: however, bookings are only possible two days in advance and stays are limited to a maximum of seven consecutive nights. You can book again after a break of two days. According to Daniel Renggli, CEO of the Revier Hospitality Group, the concept is aimed at Saas-Fee’s loyal customers, who have already been attracted by previous offers.

Not just a marketing gimmick

The Revier Mountain Lodge expects to have around 50 subscribers for the coming winter season. Although the subscription is not primarily intended to increase sales, according to Renggli it is not just a marketing gimmick: “If we have positive experiences, we will think about introducing the offer in other hotels and possibly all year round, possibly in a more adapted way Form.” Form,” he says to “Blick.”

The Revier Hospitality Group already operates hotels in Adelboden, Dubai, Lenzerheide and Montafon, with further locations in the planning stages. The new lodge in Saas-Fee, which cost 32 million francs, offers 82 rooms and is aimed at a modern audience.

Hotel subscriptions are rare, but some establishments use them to attract digital nomads during the off-season. Roland Schegg, Professor of Tourism, sees the Revier Mountain Lodge concept as an interesting strategy. He emphasizes that a test run makes sense to see whether additional revenue can be generated, but warns of the risk of cannibalizing regular business.

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